Make it stand out.
KINO by Leimakani
Leimakani is a swimwear brand founded by native-Hawaiian designer Kali'a Wasson. Leimakani creates a community for women to empower other women. “As a HAPA woman (mixed Hawaiian and Caucasian ethnicity), I know what it feels like to be overlooked and underestimated at times. It is important for me to include women from all backgrounds and lifestyles in my campaigns because this unity is what makes us women stronger as a whole,” says Kaliʻa.
Her newest collection “KINO” aims to empower women with diverse body types. “Our campaign, Kino, was the perfect opportunity for me to emphasize the importance of this and include some neutral and basic swimwear that is all about comfort and fit, but also confidence and empowerment. I want every woman of every size to feel confident in themselves and their body, not just because of the suit but because of the woman in the suit.”